What affects
AI video cost?
AI video production cost depends on the work needed to deliver an approved film—not only its running time. This guide explains the scope decisions to discuss before comparing quotes.
Start with the published package.
Our pricing and packages page is the starting point for current published options. A custom quote should confirm the deliverables, revision rounds and exclusions for your particular brief. This guide does not replace that proposal or introduce new prices.
A simple product concept using ready assets has a different scope from a story with multiple settings, precise packaging, voiceover and several campaign versions. Two videos of the same length can therefore require different amounts of work.
The decisions that change the scope.
| Decision | What to clarify |
|---|---|
| Scenes and visual complexity | How many different locations, actions and transitions need to be created? |
| Product consistency | Which labels, shapes, colours and close-up details must remain accurate? |
| Assets and scripting | Are photographs, copy and brand files ready, or is creative development needed? |
| Sound and languages | Does the scope include music, voiceover, subtitles or language adaptations? |
| Formats and versions | Is this one export, multiple aspect ratios or several different ad openings? |
| Review and delivery | Who approves the work, how many revision rounds are included, and what is the deadline? |
AI-assisted production still involves creative planning, generation, selection, editing and review. Difficult product details may require an alternative treatment or supplied photography. We discuss those limitations before promising a specific scene.
Separate production from advertising spend.
Product video production creates the content. Meta Ads management or Google Ads management plans and manages its distribution. Platform media spend is separate from the creative production scope.
If the objective is enquiries, ask whether landing-page work, conversion tracking and lead handling are included. An attractive video is one part of the customer journey; campaign results also depend on your offer, audience, budget and follow-up.
Compare quotes on the same basis.
- Confirm the exact duration, scenes and delivery formats.
- Check what is included for script, sound, subtitles and revisions.
- Ask how product accuracy and approvals will be handled.
- Clarify whether extra versions or changes after approval are additional work.
- Confirm delivery dates and applicable payment, usage and tax details in the written proposal.
To keep the scope practical, start with one audience and one clear message. Identify the essential scenes, then decide which optional versions can follow. This gives you a more useful discussion than requesting every format before the campaign direction is settled.
Use the AI product video brief checklist to prepare your assets, then contact our Hyderabad-based team for a project-specific quote. We work remotely with businesses across India.
Get a Scoped Video Quote ↗